Nel is a queer, non-binary brand designer based in the Netherlands, turning social research into award-winning design that is clean, communicative and full of life. From European campaigns to strengthen democracies to grassroots projects that spark national change, Nel crafts work that understands the world it inhabits, carries soul and ignites real social action. For Nel, brands exist to serve people, and they only succeed when they resonate and connect in ways that feel thoughtful, relevant, and unmistakably human.
Guided by principles of dialogue, awareness and intersectionality, Nel’s designs aim to create human connection. Driven by sociological research, they distill complex ideas into simple, elegant expressions. Each design carries a sense of intention and integrity. All with one clear mission: to design for change. Change towards a more inclusive and equitable world.
1% of this years' profits will go to Gaza
Selected Clients
Iamsterdam
Are We Europe
Impact HUB Global
Ashoka
Amsterdamse Hogeschool voor de Kunsten
The Black Archives
Musea Bekennen Kleur
Social Enterprise NL
City of Rotterdam
City of Amsterdam
City of Utrecht
University of Amsterdam
University of Leiden
Ulrike Quade Company
Social Labor Convergence Program
Collaborations
European Union (funded project)
Simon Buijs (BUCK global design agency)
Zoë Papaikonomou
Plant an Olivetree
OKRA Agency
Lilith Agency
Rocher Koendjbiharie
David van Dartel
Pepijn Keppel
Services
Art Direction
Brand Identity
Logo Design
Branding
Design Sprint
Illustration
Web Design
2D Animation
Communications Strategy
Print & Packaging
Naming
Storytelling
Sociological Research
Free Activist Support
Exhibitions
Solo Exhibition 'THIS IS NOT A PHASE, HONEY'2023
Exhibition 'SAVE TRANS LIVES' at Queer Arts Festival, Verkadefabriek2025
Awards
Awwwards Honorable Mention
Best Colorful Website
Longlist Galjaardprijs
Study
Ma Race, Media, Social Justice, Goldsmiths 🇬🇧
Ba Diseño y Sociología, UCM 🇪🇸
Ba Communication Science, VU 🇳🇱