What You See Festival
A colorful, queer and gender inclusive society through arts
NelNel partnered on
Redefining WYS' brand narrative and implementing a clear, accessible and user-centric digital platform with a seamless experience: from event to ticket.
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This international arts festival focused on gender and identity is serving you undiscovered artists, uniquely composed programs, unexpected pop-up performances, free exhibitions and more. Through its boundary pushing character, WYS is shifting societal narratives and opening up new worlds of imagination.
Art can change my your our the world
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By quickly evolving from a local arts festival into a cultural catalyst, What You See asked help for redefining its brand narrative. After hosting collaborative branding sessions, NelNel implemented a clear, accessible and user-centric platform authentically showcasing the festival's richness while ensuring a seamless checkout experience.
![](https://nelnel.studio/storage/2023/12/AnneFays-2.png)
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Thanks to our enduring collaboration, we've propelled this brand to stand out. With a fresh, new design and clear navigation, What You See now proudly shows even more people the transformative power of the arts.
Deliverables
Branding / Logo update / Webdesign / Webdevelopment
Client
What You See
Photo credits
Tessa-de-Geus | Anne-Fay Kops | Corpus Criolla
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